China is Starbucks' second biggest market after the United States. Luckin has challenged the US coffee chain's dominance in the country by appealing to tech-savvy youth who prefer to order coffee using their smartphones and have it delivered. It is also relying on heavy discounts to poach consumers, a tactic used by other homegrown startups such as Didi-Chuxing, a ride-hailing service that dislodged Uber from the Chinese market. "What we want at the moment is scale and speed," Luckin's chief marketing officer, Yang Fei, told reporters on Thursday.
"There's no point talking about profit," he said, adding that the company will continue to offer subsidies to attract customers over the next few years. China's thirst for coffee has increased in recent years - a trend fuelled by young people who have studied or worked abroad.