JOFA International has been granted exclusive License by Mövenpick Schweiz AG Switzerland (Mövenpick Fine Foods) for the sales, market and distribution of Mövenpick Premium roasted coffee products directly sourced from UCC Coffee Switzerland AG (Switzerland) and Deutsche Extract Kaffee GmbH (Germany) under "MöVENPICK" trademarks in Pakistan.
Official launching of Mövenpick Coffee (product of Mövenpick Fine Foods, working under umbrella of Mövenpick Group, Switzerland, has launched its coffee range in Pakistan. The Consul General of Switzerland in Karachi - Mr. Philippe Crevoisier hosted at his residence the official launching ceremony and coffee tasting event, which was well attended by diplomats, leading businessmen, and media celebrities.
Representing Mövenpick Switzerland, Director Business and Market Development - Mr. Steffen Rutter was also present along with Dr Muhammad Imran Yousuf who is the Managing Director of JOFA International which is the exclusive distributor of Mövenpick ice-cream and coffee for Pakistan market.
MÖVENPICK COFFEE STANDS FOR QUALITY: HISTORY OF PLEASURE
Genuine pleasure, top quality and unrivalled service. Mövenpick has always had an intimate relationship with the art of coffee making. The openings of the first Mövenpick restaurant in Zurich also market the beginning of the success story of Mövenpick coffee. In 1963, Mövenpick launched its first coffee to be enjoyed at home. It was made from pure Arabica beans and was marketed under the name "Der Himmlische" ("Heavenly"). This coffee became a global success due to its harmonious taste and rich aroma.
Now Mövenpick has already gone one step further, launched its coffee capsule range to bring the finest coffee beans, carefully selected from the best growing regions, to your Nespresso machine.
A high-quality cup of coffee can only be made high quality beans. Mövenpick and its partners have a personal relationship with the coffee growers and make sure that the coffee is produced and traded under fair conditions. The raw beans go through a gentle process that preserves the natural aromas and the distinctive nuances of flavor.
MÖVENPICK COFFEE CAPSULES
Exquisite coffee beans roasted and blended to perfection - Mövenpick's new, aromatic coffee capsules are quite simply irresistible! Compatible with Nespresso* Machines
Mövenpick coffee capsules are made from 100% sustainable coffee and carry the Rainforest Alliance Certified Seal.
MÖVENPICK LUNGO: A Lungo is synonymous with abundant coffee drinking pleasure in a large cup. It owes its well rounded aroma to the finely-ground beans. Like an espresso, this coffee has a rich banquet, although its taste is milder and its volume greater than those of its little brother. A verity of roasts and types of beans ensure maximum enjoyment at any time of day.
RISTRETTO: A full bodied Ristretto from carefully selected Central American and Asian Arabicas with a touch of aromatic Robusta. The gentle drum roasting grants Ristretto an intense and long -lasting roast note of the highest quality.
INTENSO: The typical Italian style espresso, intenso unveils its strong character with pronounced roasting flavors and an intense body.
PURO: Blended premium central and South American Arabicas carefully roasted confer a fruity aroma with delicate chocolate rotes on this full bodied Puro.
DECAFFEINATO: The Delicate, slightly nutty bouquet of our Decaffeinato is obtained through the dark roasting of selected South American Arabicas. Full - bodied and with a well - balanced acidity, this decaffeinated Espresso will convince you at any time.
CREMA: The Movenpick Crema will cheer up your palate! The Careful drum roasting of selected Arabicas and Robustas creates a Lungo with a long Lasting golden Crema and a truly intense and rounded aroma rich in bouquet.
DER HIMMLISCHE: Movenpick' classic coffee. Choice coffee beans from the world's best coffee - growing rehions give this coffee a rich and well - balanced aroma. Der Himmlische, meaning "Heavenly" in German, is a tribute to the first Movenpick braded delicacy launched back in 1963.
CLASSICO: A well - balanced Classico with subtle aromatic accents. Its harmonious taste is the result of an especially gentle roasting process and the selected South American Arabicas.
MÖVENPICK SINGLE ORIGIN
COLOMBIA: Our Blend of selected highland Colombian Arabicas Grants this single origin Espresso Colombia a complex aromatic bouquet: the typical acidity is combines with gentle spicy and fruity noted. A fascinating coffee experience.
KENYA: Our blend of selected highland Kenyan Arabicas grants this single origin espresso Kenya and intense aroma with an incomparable body. Let this coffee surprise you with its delicate fruity noted and berry bouquet.
BRAZIL: espresso Brazil is a blend of selected 100% Brazilian Arabicas. This espresso gains its nutty - sweet and sophisticated bouquet from a perfectly harmonized gentle roasting process. You'll love this well - balanced coffee which is reminiscent of Brazil's traditional coffee plantation.
FLAVOUR OF PLEASURE
ESSPRESSO BEANS & HEAVENLY: From Mövenpick a coffee full of character for the perfect espresso - with an incomparably full taste and a harmonious intensity for a rich and strong espresso.
CAFÉ CREMA: This versatile coffee from Movenpick combines an intense aroma with a velvety golden cream. The blend of 100% highland Arabica beans delights with its rich bouquet and guarantees a superior coffee sensation.
CAFÉ CREMA GUSTO ITALINO: The carefully selected beans, slowly roasted in the Italian way and certified by Max Havelaar, develop an intense aroma with delicate notes of chocolate.
COROZON: Superior and carefully processed top quality coffee lends Movenpick Corazon its balanced and full- bodied flavor. This organically grown and fairly traded coffee grows under the most natural condition and carries the designation from controlled organic farming.
MÖVENPICK INSTANT COFFEE
MÖVENPICK INSTANT COFFEE HEAVENLY: Choice, high-altitude coffee beans from the world's best coffee-growing regions give this coffee a rich aroma. Fine and sensuous, a perfect treat on the way or at home.
MÖVENPICK INSTANT PREMIUM STICKS: Pure instant Premium coffee Stick.. The Great classis from Mövenpick in Stick Formats.