The authority's director (technical) Dr Syed Abdul Sattar Shah urged public, especially mothers to avoid feeding their infants with this product at the moment. He said there is n alternate of mother's feed. Shah said it was a sign of danger because no private lab exists in KP province for such product. He said it may contain chemicals that directly strike infant's kidney. He directed this product should immediately be removed and necessary steps to be taken to intercept onwards supply.
Assistant director Aneela Mahboob said that an ordinary man cannot distinguish between the original and fake product. She said more than fifteen hundred packs of the product being seized in the current market crackdown. She said Peshawar market has been supplied in bulk with this product and it is a tougher task to recall the product from every shopkeeper. She revealed that massive awareness campaign is triggered via social media platforms to inform general public not to use this product till its clearance.