He said the purpose of this initiative is to hold an open discussion on Electronic Media Code of Conduct 2015 to bridge the gap between regulatory authority and its relevant stakeholders. He said the programme will be used to get feedback from the relevant stakeholders on improving the regulatory functions of the PEMRA.
The first session will be held in Islamabad with local TV channels' staff. In the coming months, a PEMRA team will go to all the four provinces for these interactive sessions on the Electronic Media Code of Conduct 2015. Absar Alam further announced that in order to mark the launch of this new initiative, the PEMRA has organised panel discussions on January 09, 2017 with some of the leading journalists and anchorpersons of Pakistan.
The panel discussions are titled 'Media: Independent but Less Responsible?' 'Fake Images and Fake News: How Social Media is Affecting Journalism,' and 'Ratings Vs Truth: Does Pakistani Electronic Media follow Professional Standards?' The members of civil society, reporters and students are also invited to the event to share their concerns and give their feedback on the effective implementation of electronic media code of conduct.
Copyright Business Recorder, 2017