However, when people used to suffer from dental problems they used local antidotes which were quiet effective in relieving dental pain. For example, cleaning teeth with coal or use of herbal Majooon etc was there but the need for a every day teeth cleaning medium existed.
Necessity is the mother of invention and so was toothpaste which was introduced and gradually people started adopting its use for cleaning teeth with a tooth brush. As the awareness of maintaining good dental hygiene increased it soon became a habit.
With the changing trends of life style and the increase in pleasure of life various fun and taste products were introduced in Pakistan which were adopted and consumed by the masses. Over consumption of such products resulted in increase of dental problems. Products such as Chocolates, Candies, Chewing gums, different kinds of sipari, pan masala, sweets and other chewables contributed immensely to man's sufferings in dental health.
Many toothpastes were introduced but none could ensure prevention is better than cure. Eventually it became a necessity to have a toothpaste which can provide relief in all dental problems and its daily use should also ensure total gum protection.
Salam Medicam because it guarantees quality, economy and has introduced the best leading toothpaste for dental care.
Medicam Laboratories 25 years ago decided to introduce such a toothpaste which can serve as a complete treatment for all dental problems.
The pharmacist of Medicam Laboratories dedicated themselves day and right and with total commitment.
Succeeded in formulating the unique TGP formula for the first time in Pakistan and thus introduced a medicated toothpaste which proved to be the most effective and its daily use prevented all dental problems from bothering the common man.
It was introduced as Medicam Dental Cream in 1980 and because of its inherent qualities and unique formula it provided relief in all dental problems. It soon became popular with consumers and as well as with dentists.
Today the No 1 selling toothpaste Medicam Dental Cream is heavily recommended by various dentists of Pakistan. A fact which proves that Medicam Dental Cream is a complete treatment in all dental problems and is the best every day toothpaste.
Medicam Dental Cream's daily use doesn't allow dental decay, plaque formation, bleeding of gums, tooth ache or any other dental problem. It only allows you to smile freely with healthy teeth and well protected gums. A promise which needs a salute. Salam Medicam!
Medicam Dental Cream effectivity has also been acknowledged internationally and its evident by its export to countries like UAE, Sri Lanka and many more.
(The writer is Director Marriana International)