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  • Oct 8th, 2017
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Pakistan International Trade Fair (PITF) will prove to be a gateway for Pakistani industries to global markets as 300 companies including 100 international firms have confirmed their participation in it. "The four-day international exhibition-PITF will be held at the Karachi Expo Centre from October 26 to 29 to promote the Pakistani products and culture," said Hanif Gohar, chairman Fair and Exhibition, Federation of Pakistan Chambers of Commerce and Industry (FPCCI) addressing a pre-event media briefing, here on Saturday.

He said that a very positive response has been received from the foreign countries including Belarus, China, Iran, Malaysia, Russia, UAE, South Korea, Indonesia, Afghanistan, Germany, US, and Japan. "President Mamnoon Hussain will inaugurate this trade fair, while high-profile dignitaries such as Governors and Chief Ministers of all the provinces, federal and provincial ministers, and members from the diplomatic corps will visit this fair," he said, adding that Sindh Governor Mohammad Zubair had also allowed them to have its soft launch at the Governor's House on October 13.

Gohar said they were organizing this fair at grand level as six halls of the Expo Centre were already booked, and this was the first attempt of FPCCI in the last 35 years to organize such kind of event since 1984. While giving the details of the participating companies, Haris Ali Mithani, senior vice chairman Fairs & Exhibition FPCCI, said that the products and services from major sectors to be showcased in PITF-2017 include: textile, construction & building material, chemical, FMCG brands, pharmaceuticals, automobiles, electrical & electronics, financial services, handicrafts and logistics etc.

"During the PITF-2017 there will be hundreds of high-level meetings on the side lines of the exhibition between trade bodies and foreign delegates, key government officials and participants of the exhibition to forge alliances and joint ventures in trade and industry," he said.

Mithani further said that at the time when Pakistan's exports were declining and political environment was critical, this exhibition would prove that Pakistan was still a land of opportunities. He said they had followed an international method to host this 4-day exhibition while they were working on organizing 10-day exhibitions, fairs in the future.

He said that the CPEC Seminar was another important facet of PITF, which would be held on the second day of the fair and important papers and investment information would be disseminated by the learned speakers and professionals from government and those who were directly associated in various projects in CPEC. "The hall six of the Expo Centre will be Chinese pavilion where 48 Chinese companies will exhibit their products. The hall 5 will have multinational companies, and in hall 4 high brands from Pakistan will exhibit, he said, adding that the hall 3 would have electronic, home appliances, building materials while hall 2 would have developers and builders.

Mithani said that various associated events such as the youth festival, fashion shows by textile firms and a gala dinner on the closing day of the fair would also be held. "We want to change perception about Pakistan at international level. Our industries need exposure. Trade is our prime concern now," he said. COO Badar Expo Solutions and the organizer of PITF Zohair Naseer said that PITF-2017 was of great significance as almost every trade and industrial sector of Pakistan had representation in it. He said that special arrangements had been made to facilitate coverage of the event by local and international media, by setting up a fully functional media centre.

The Exhibition will be open for invited delegations comprising officials from participating foreign countries and trade visitors. It will be open to the general public and students of colleges and universities on the last two days of the exhibition.



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